Pop Up NYC open for business!
We just opened our new east coast flagship store, Onepiece Pop Up NYC, in the heart of SoHo - at 577 Broadway. The store will be the first, if not the only, in the world to offer a unique way to shop called #SocialCurrency. This innovative retail concept will enable customers to leverage their social followings across multiple platforms towards in- store purchases.
From November 7th through spring you will be able to connect your social media accounts to the Onepiece ambassador system, known as “PieceKeepers" in store. Once synced, the PieceKeepers platform will calculate the customers’ following across all linkable platforms (Facebook, Instagram, Twitter, Tumblr, Vine, Pinterest, Youtube and LinkedIn) to determine their total social following. This number will then be computed into a dollar amount, where every 500 followers are equal to $1. Customers have the ability to earn an additional $20 to use towards purchases when they upload and share an image from the store (with the hashtag #SocialCurrency). It is possible for customers to earn up to $500 to use towards their in-store purchases through the use of Social Currency.
The New York City Onepiece store is located at 577 Broadway and will be open from 10AM to 9PM, seven days a week from November until mid spring. So if you're in town, pop on by and say hello!
For World Piece,
Featured #Piecekeeper: Coral
Island-girl Coral retired her surfboard for the New York City streets and spent the afternoon with Onepiece discussing everything from her modeling career to travel. She is focused on keeping it simple. She's wearing the Influence Rain Jacket this fall with all her favorite basics. Check out her style moment in the gallery below (and save 20% when you shop Black Styles now through Halloween!).
Onepiece AW16 Festival | LDN
DJ D-BO mixed classic tunes throughout the day, and over 650 people signed up to the Brandbassador social platform, taking home beanies, hats, tees and hoodies.
As a Onepiece Brandbassador you can earn cash, free products and other perks by promoting Onepiece and other brands to friends and followers via social media.
FEATURED #PIECEKEEPER: Julinfinity
This week's spotlight is on Parisian blogger and official Onepiece ambassador Julinfinity. This megababe is keeping it comfortable in her Orbit Pant. Working her street style sensibility, she paired her overalls with the Frame crop and the Slow Hoodie. Check out her sporty style moment in the gallery below and read the full story on her blog.
#OPSTREETSTYLE: Extend Your Summer Wardrobe
The transitional season is upon us; we aren't quite ready to retire the distressed denim or pastel pops of color. We're showing you how to style up your favorite summer essentials all Autumn long! Our pick: The Influence Rain Jacket. The transparent feel is the perfect cool-kid balance of streetwear sleek. See how Evie layers and mixes her warm weather wears into Fall.
Shop the entire Rain Range here. Now with 15% off till Sunday!
FEATURED #PIECEKEEPER: LINDARELLA
Flying seems to be a drag for most people. Unexpected delays, long queues, the not-so-5-star airplane food; the list goes on. Fortunately when you’re comfortable while looking good those nuisances seem to become almost non-existent. After a long week of glamorous shows, events and after parties in elegant dresses and high heels, German Blogger Lindarella slipped back into an ultra-comfortable and flight appropriate Aviator Jumpsuit on her way back from New York Fashion Week. Linderella's look will make even Tom Cruise green with envy. #jealous
Scroll down to check out the gallery.
FEATURED #PIECEKEEPERS: Jack Saunders & Cassyette
This week's Featured #Piecekeepers are UK based DJs, Cassyette and Jack Saunders. The power couple both wore the Influence Rain Jacket in Transparent Frosted and Transparent Black at LFW. The socialites managed to stay stylish at the UK's biggest fashion event of the year despite heavy showers.
Scroll down to see more pics.
LFW Launch Party
In celebration of LFW and the launch of the AW16 Night Crawlers collection, Onepiece held an exclusive breakfast in Shoreditch House.
Read on for more details...
NYFW: Off-Duty Models
Off-duty models sported their best street style in New York during Fashion Week. We spotted cool-kid models in Onepiece, staying comfortably chic between runway shows and industry parties. Our style roundup highlights the best athleisure-meets-editorial as the new AW16 Night Crawler collection drops.
AW16 Collection: The Story
We’re proud to present our AW16 collection, Night Crawlers now available worldwide in store and online.
Read more about the new collection here.
Featured #Piecekeeper: Marie and Mood
The Featured #Piecekeeper this week is Lyon based blogger Marie from the Marie and Mood blog. Marie's bohemian style is a great combination of stylish chic with comfortable pieces. While on a break at the Champs-Élysées Marriott she sported the Whatever Pants with a pair of fresh low kicks and a double rider leather jacket. Scroll down to see Marie's gallery.